As 2025 comes to a close, we’re taking a moment to reflect on what has been one of the most defining years in Springrates’ history. This year wasn’t just about growth — it was about refinement, focus, and doubling down on what Springrates has always been known for: high-quality performance suspension, accurate fitment data, and honest guidance for enthusiasts who take their builds seriously.

From coilovers and lowering springs to air suspension kits and supporting components, 2025 reinforced our belief that suspension is not just another part — it’s the foundation of how a car drives, handles, and feels.

A Suspension-First Approach That Continues to Define Springrates

In 2025, Springrates remained committed to being a suspension-focused retailer in an industry where many stores try to sell everything under the sun. Instead of broad expansion, we chose specialization. Coilovers, lowering springs, air suspension, and suspension accessories stayed at the core of our catalog.

That focus allowed us to improve vehicle fitment accuracy, expand coverage across more makes and models, and ensure that product specifications — spring rates, suspension design, ride height ranges, and compatibility — were presented clearly and correctly. Whether customers were shopping for daily-driver comfort, aggressive lowering, track performance, or drift suspension setups, our goal was to make sure expectations matched reality before checkout.

Stronger Partnerships With Trusted Suspension Brands

One of the biggest highlights of 2025 was strengthening our relationships with the suspension manufacturers we trust and work with directly. As an authorized retailer, Springrates continued collaborating closely with leading coilover, spring, and air suspension brands to ensure pricing integrity, accurate lead times, and realistic build expectations.

Rather than overpromising fast shipping or exaggerated performance claims, we prioritized transparency. That meant clearer communication around made-to-order suspension kits, realistic production timelines, and honest explanations of what each setup is designed to do. These partnerships help ensure that customers receive suspension components that perform exactly as intended.

Improving the Online Suspension Buying Experience

Buying suspension online can be intimidating, especially for first-time buyers. In 2025, we invested heavily in improving the Springrates shopping experience from start to finish. And, we're working on a complete buyer's guide to help anyone with this modification.

We standardized product descriptions, refined specifications tables, and improved how suspension design details are displayed — such as true coilover versus divorced rear setups, camber plate availability, and height adjustment ranges. Clearer policies, better on-page education, and improved site performance all contributed to a smoother, more confident purchasing experience.

Motorsport Involvement and Real-World Testing

Springrates has always been deeply connected to motorsports, and 2025 was no different. Continued involvement in racing, sponsorships, and enthusiast events helped reinforce our real-world understanding of suspension performance.

Seeing suspension systems tested under real track conditions influences how we evaluate products, recommend setups, and decide which brands we support. Suspension isn’t theoretical for us — it’s something we see pushed to the limit, and that experience directly benefits our customers.

Key Lessons From 2025

If 2025 taught us anything, it’s that accuracy, transparency, and specialization matter more than hype. Customers value honest advice, realistic expectations, and retailers who understand suspension beyond marketing copy.

Doing fewer things better proved far more effective than chasing every new trend. Staying focused on performance suspension — and doing it right — continues to be the foundation of Springrates.

Looking Ahead to 2026 and Beyond

As we move into 2026, our direction is clear. Springrates will continue refining its suspension catalog, expanding fitment where it makes sense, and improving the tools that help customers select the right coilovers, lowering springs, or air suspension systems for their vehicles.

We’ll keep prioritizing transparency, accuracy, and expert support — because suspension is not a commodity purchase. Whether you’re lowering your daily driver, dialing in a track car, or building something entirely unique, Springrates will remain a trusted resource for performance suspension done right.

To everyone who supported Springrates in 2025 — customers, partners, and fellow enthusiasts — thank you. We’re excited for what’s ahead.

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